More than a production company. A crew of hard workers, all rowing in the same direction.
We named the brand Remo, oar or rowing in Spanish, for the excellent parallels between the sport of rowing and their company’s particular vision of film production: teamwork, union, speed and leadership. The brand identity was designed as an emblem to represent these team-based values.
Caravana also created this streamlined web site, providing a distinctive digital home for Remo. A minimal style shows off the beauty of their work while clearly differentiating their process and approach.
The brand identity was designed to bring to mind a club’s emblem — a badge of team, unity and velocity.
By creating the look and feel of a club, we established a fundamental element of Remo. More than a company, it represents a home base and common bond shared between members, all aligned by the same creative standards and direction, rowing against the current of the mainstream.
A palette of primary colors born from nautical flags provides power and strength.
Photography by Matías Mondaca
“That which we are, we are; One equal temper of heroic hearts, Made weak by time and fate, but strong in will To strive, to seek, to find, and not to yield.”